Believe
it or not, some people do not understand this simple question, and some
organizations do not realize their need to have a marketing plan. Quite
simply they are:
All business enterprises, large and
small alike.
All business enterprises, for-profit
and non-profit alike.
All business enterprises, existing
and start-up.
The self-employed, contractors and
independent professionals.
Many
people convey many reasons for developing a marketing plan, but there
are only a few, and it depends on the age of the company, budgets and
present conditions:
The marketing plan is sufficient to
get the business started.
A business plan is too expensive,
but I need the market research and strategies to generate immediate
income.
The business is suffering from a
decline in gross sales and/or number of clients, shifting markets or
general economic decline
The company has a new economic
opportunity, but needs to organize marketing resources keep the
present market while expanding into new markets.
I have a business plan, but need to
review and revise my marketing plan.
Sales are down, or not what I
expected. Am I advertising and promoting to the right market in the
right way?
I want to expand our target market,
but don't want to waste advertising dollars.
The web site has been developed and
online, but needs an advertising and promotional strategy.
At
Windhaus Associates we take great pride in the quality of our work, and
there are very clear reasons to consider us for your marketing plan:
We specialize in small business,
existing and start-ups. View the
Clients.
We offer very low, competitive
prices.
We have the experience and
education.
We provide excellent customer
service and follow-up. Our firm continues to communicate with
clients dating back to our first year in business - 1999.
We maintain a database of market
research that is constantly updated and expanded. In turn, this can
reduce the client's cost of purchasing secondary data.