Marketing Plans

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Believe it or not, some people do not understand this simple question, and some organizations do not realize their need to have a marketing plan. Quite simply they are:

  • All business enterprises, large and small alike.
  • All business enterprises, for-profit and non-profit alike.
  • All business enterprises, existing and start-up.
  • The self-employed, contractors and independent professionals.

Many people convey many reasons for developing a marketing plan, but there are only a few, and it depends on the age of the company, budgets and present conditions:

  • The marketing plan is sufficient to get the business started.
  • A business plan is too expensive, but I need the market research and strategies to generate immediate income.
  • The business is suffering from a decline in gross sales and/or number of clients, shifting markets or general economic decline 
  • The company has a new economic opportunity, but needs to organize marketing resources keep the present market while expanding into new markets.
  • I have a business plan, but need to review and revise my marketing plan.
  • Sales are down, or not what I expected. Am I advertising and promoting to the right market in the right way?
  • I want to expand our target market, but don't want to waste advertising dollars.
  • The web site has been developed and online, but needs an advertising and promotional strategy.

At Windhaus Associates we take great pride in the quality of our work, and there are very clear reasons to consider us for your marketing plan:

  • We specialize in small business, existing and start-ups. View the Clients.
  • We offer very low, competitive prices.
  • We have the experience and education.
  • We provide excellent customer service and follow-up. Our firm continues to communicate with clients dating back to our first year in business - 1999.
  • We maintain a database of market research that is constantly updated and expanded. In turn, this can reduce the client's cost of purchasing secondary data.
  • We write marketing plans in Marketing Plan Pro and Microsoft Office, and with the use of Web Stratgy Pro and Advertising Plan Pro.
  • We develop web site strategies.

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© 1999-2004 Windhaus Associates; all trademarks and copyrights are used with the permission of the rightful owners. This site was last updated December 20, 2004.